The Jurassic Park franchise is one of the most successful box-office sensations ever, and it has raked in more than $5 billion across five films to date. Universal Pictures will be expecting its upcoming release, Jurassic World Dominion, to blow its predecessors out of the water in terms of revenue. This is set to be the finale of the Jurassic World trilogy, and director Colin Trevorrow is pulling out all the stops to make it the greatest offering yet.
Dominion Features a Concept Not Seen Before in the Series
Viewers of Jurassic films have grown accustomed to the winning formula of escaped ferocious dinosaurs, but they’ve never seen it on the scale that Dominion promises. The final instalment of the Jurassic World trilogy imagines a world in which dinosaurs and humans are living symbiotically. This is a fascinating concept because it poses the question of who would rule the Earth out of the two species.
Trevorrow is employing a few other tactics to make sure the trilogy he started goes out with a bang. Not only will Chris Pratt and Bryce Dallas Howard reprise their roles from the first two offerings, but Sam Neill, Laura Dern, and Jeff Goldblum return from the original trilogy. This merging of the Jurassic Park and Jurassic World series should serve to bring back fans of the originals with the nostalgia effect.
Franchise Has Always Used Clever Marketing to its Advantage
Jurassic World and Jurassic World: Fallen Kingdom were both incredible box-office smash hits, earning just over $1.6 billion and $1.3 billion respectively. Despite the latter receiving slightly harsher reviews than the first, it still thrived. This is testament to the clever marketing that Universal Pictures has employed with its rebooted films.
Jurassic Park and Jurassic World-related media could be found everywhere when the new pictures were released. The distributor made it virtually impossible for audiences to not hear about the films. Adverts for mobile games like Jurassic World: The Game and Jurassic World Alive were constantly popping up in players’ faces, and there was also a console game, Jurassic World Evolution.
The online casino industry proved to be another top place to pick up fans, and there are numerous games at these sites, such as Jurassic Park Gold: Link & Win at the Hippodrome Online Casino. This is one of the slots with bonus games that players can enjoy, alongside a £50 welcome offer for new players.
All these avenues are being used again to promote Dominion, ensuring that the upcoming title will maximise its earning potential. Despite Fallen Kingdom falling short of Jurassic World by a few hundred million, the new one could win some viewers back as it closes the trilogy.
Dominion is being hyped up as a nostalgia event with the actors of old returning, as well as the final chapter of a hugely successful trilogy. It’s also getting a lot of marketing coverage in games and other media, ensuring that as many people as possible hear about it. All of these factors combined could make the new Jurassic offering the most profitable one ever.
